The folks at Odorono certainly have their moral code all worked out, here in the September 22, 1928 issue of The New Yorker:
You may have more of a past than a future, but you are personally irreproachable.This is right up there with the Murad cigarette ads, which imply that being "calm and collected" is more important than -- say -- accidental vehicular homicide.
Have you shop-lifted, smuggled, poisoned your husband, broken good men's hearts in your dark past?
Don't let conscience worry you! Use Odorono!
Anyway, for those who use Odorono in the recommended dosage (twice a week), here are the benefits:
Fastidious women frankly depend on Odorono for freedom from perspiration embarrassments. Its sure protection gives them poise, keeps their skin immaculate, free from moisture (in spite of exercise, humidity, heat). They wear good clothes--and do not ruin them by ugly under-arm stains.
Odorono is harmless. Delightful to use. Instantly effectual.